廣告投放Paid Ads
流量來了，轉換卻沒發生Traffic arrives. Conversion doesn't.
不是曝光不足，而是受眾、內容與轉換路徑沒被正確設計；投入再多預算，也只是買來短暫流量It's not about reach — audience, message, and funnel were never designed together. More spend just buys more short-lived clicks.
From Visibility to Influence
讓你的故事，被世界看見Let your story be seen by the world
暢品國際專注於國際媒體整合與行銷策略，結合 AI 與深厚媒體資源，協助品牌精準發聲、放大曝光價值，全面提升影響力KingPing specializes in integrated global media strategy — combining AI with deep media partnerships to help brands speak with precision, amplify reach, and convert exposure into measurable influence.
100100+
服務客戶Clients served
5050+
主流媒體合作夥伴Mainstream partners
1010年yr
媒體行銷經驗Track record
即時24h
回覆Reply promise
當行銷手法越來越多More tools won't fix it
品牌真正缺的，不是工具What brands lack isn't tactics — it's strategy
而是策略
超過 80% 的品牌曝光，並沒被真正看見Over 80% of brand exposure is never truly seen
在資訊過載的時代，單靠發稿、廣告與短期流量操作，已難形成長效品牌影響力In an age of information overload, press releases, paid ads, and short-term traffic plays no longer build lasting brand influence.
讓媒體願意主動跟進、延伸報導 — 才是品牌建立長期影響力的真正起點When the press chooses to follow up and extend the story — that's where lasting brand influence actually begins.
暢品國際憑藉超過 10 年的媒體行銷經驗，整合台灣與全球媒體資源，為品牌打造可持續放大的曝光通路 — 讓你的故事被看見、被記住，並最終轉化為銷售與成長動能With over 10 years of media-marketing experience, KingPing connects Taiwan and global media networks to build exposure pipelines that compound — turning stories into measurable sales and growth.
為什麼品牌傳播成效，常常不如預期？Why do PR campaigns keep underperforming?
預算進去了，影響力卻沒長出來Budgets in. Influence out — and never enough of it.
品牌行銷的三個痛點Three pain points
預算 × 精準 × 長效Budget × Precision × Longevity讓每一分行銷資源都發揮最大價值Make every dollar of marketing spend earn its keep.
媒體曝光Press Coverage
新聞發了，卻沒被真正看見Press hits print. Nobody reads.
不是發稿沒有價值，而是缺乏媒體關係與整體傳播佈局，使內容無法被主流媒體採用與擴散It's not that press releases don't matter — without media relationships and a layered comms plan, no major outlet picks them up.
KOL / 網紅合作KOL / Influencer
帶來關注，卻無法留下長期影響Buzz arrives. Memory doesn't follow.
一次性的聲量容易消散，缺乏整合策略，品牌記憶難以累積One-off buzz fades fast. Without an integrated playbook, brand memory never compounds.
讓新聞稿，不只是被發布Press releases aren't the destination — they're where influence begins
而是成為品牌影響力的起點
讓 "被看見" 成為 "被放大、被記住、被轉化"Turn "seen" into "amplified, remembered, converted"
以策略、媒體資源與內容整合，系統性放大品牌每一次曝光的真實價值。Through strategy, media, and content integration — systematically amplifying the real value of every brand impression.
在資訊過載的時代，有效傳播不在於發出多少訊息，而在於能否讓對的內容被對的人看見，並產生影響。In an age of information overload, effective communication is not about how many messages you send — it is whether the right content reaches the right people and creates impact.
01 · Strategy
策略導向 媒體規劃Strategy-led Media Planning
從品牌定位、受眾輪廓到傳播目標，制定更精準且具成效的媒體策略From brand positioning to audience profiling and KPI design — building media strategy that performs.
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02 · Network
主流媒體 資源整合Mainstream Media Integration
串聯台灣與國際媒體網絡，提升媒體 Pick Up 與聲量覆蓋Connecting Taiwan and global media networks to boost pick-up rates and share-of-voice.
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03 · Amplify
議題包裝 與內容放大Narrative Framing & Amplification
結合內容行銷、社群操作、短影音與 GEO，放大內容傳播效益Combining content, social, short-form video and GEO to amplify reach across every channel.
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04 · Convert
整合行銷 與成效轉化Integrated Marketing & Conversion
結合廣告投放、KOL 合作、AI 應用與數據優化，讓曝光轉化為實際成長Paid media, KOL partnerships, AI tooling, and data ops — converting exposure into measurable growth.
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